Wednesday, January 14, 2009

Misleading Weight Loss Advertisements

I know you have seen them too. They are all over the Internet, ads with supposed 'before and after' shots of women and even men. Some of these ads even feature celebrities, I saw one featuring Amy Winehouse... Amy Winehouse really? Now who in their right mind would want to look like an emancipated crack head? While browsing Myspace the other day I noticed something interesting. Check it out below! (Click to enlarge).

This one reads:
"Lose 25LBS in two weeks shed those holiday lbs"

The image shows a girl who apparently lost weight with this diet, right? Well check out another add that I saw the same day only moments later.

This one reads:
"In 2 months I lost 30LBS "


Yes that is the same girl. Though the 30lbs in 2 months add is much more believable they go on to emphasis that there was no dieting and no exercise. That is so misleading. With today's stereotypes of beauty and self-image I think it is awful to promote this kind of thing on the Internet where obviously young girls will believe it (because people believe the most ridiculous things) but it is getting their hopes up too and possibly jeopardizing their health.

There is no way to lose 25lbs in two weeks healthily, maybe if you are fasting on only water but even then you will end up in a hospital. While there is nothing wrong with wanting to get fit your body needs so many vitamins and nutrients to keep it functioning properly, and there is no such thing as a magic diet pill.

I am posting this ad for the simple fact that it looks like a 3rd grader made it in MS Paint.


I don't understand how some of these can even be legal, they are obviously false advertising for something that does not even exist. Kid of like mascarra commercials, it is so obvious that the models are wearing fake eyelashes.

xo, Ashton